ShopBack - The Smarter Way | Shopping & Cashback Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ShopBack - The Smarter Way | Shopping & Cashback's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ShopBack - The Smarter Way | Shopping & Cashback.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ShopBack - The Smarter Way | Shopping & Cashback
App Name : ShopBack - The Smarter Way | Shopping & Cashback
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : ShopBack
Publisher : Instagram,Tandem Language Exchange: Speak & learn languages,SHAREit - Transfer & Share,Photo Editor & Pic Collage - Sweet Selfie Camera,Korean Food Recipes - 10k Recipes,Treehouse Table,USA Weather forecast,True Mobile Caller ID Locator & Call Blocker
Total creative ads during the time period : 10,000
Duration : 1,716
Popularity : 3,489,665
Check ASO Keywords of ShopBack - The Smarter Way | Shopping & Cashback
2. ShopBack - The Smarter Way | Shopping & Cashback’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ShopBack - The Smarter Way | Shopping & Cashback in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ShopBack - The Smarter Way | Shopping & Cashback in the recent period. As of 2021-03-15, among the ShopBack - The Smarter Way | Shopping & Cashback‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 32.16%, Carousel category's proportion is 1.84%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ShopBack - The Smarter Way | Shopping & Cashback's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.52%,
Instagram's proportion is 22.0%,
Messenger's proportion is 21.98%,
Audience Network's proportion is 21.5%,
's proportion is .
In the date of 2021-03-15, ShopBack - The Smarter Way | Shopping & Cashback‘s network with the most ads is Facebook and its proportion is 25.8%.
3. Top 3 Ad Creative Analysis of ShopBack - The Smarter Way | Shopping & Cashback
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ShopBack - The Smarter Way | Shopping & Cashback. We can see some advertising trends.
Top 1 Ad Creative of ShopBack - The Smarter Way | Shopping & Cashback
Ad Details ：
Headline ：Belanja Dikasih Duit, ShopBack-in Aja!
Text ：Priotas utama Shopback adalah untuk memenuhi kebutuhan masyarakat Indonesia dalam berbelanja online. Shopback senantiasa mencoba merangkul masyarakat untuk dapat melakukan transaksi dengan cara yang lebih bijak, cermat dan hemat, serta memberikan benefit berupa cashback s/d 30%.
Top 2 Ad Creative of ShopBack - The Smarter Way | Shopping & Cashback
Ad Details ：
Headline ：讓Men’s玩物誌 放心大買特買的秘密是…
Text ：讓Men’s玩物誌
放心大買特買的秘密是…ShopBack！
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Top 3 Ad Creative of ShopBack - The Smarter Way | Shopping & Cashback
Ad Details ：
Headline ：💰網購還要省更多？你就只差這一步！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 316 | 310 | 296 |
| Popularity | 1,000 | 999 | 999 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Indonesia | Taiwan | Taiwan |
| Language | Indonesian | Norwegian | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for ShopBack - The Smarter Way | Shopping & Cashback in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free ShopBack - The Smarter Way | Shopping & Cashback's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ShopBack - The Smarter Way | Shopping & Cashback, you can click the app name below to view related reports, or you can find more info in ASOTools.